who we are

We’re a virtual marketing and advertising crew built with freedom and flexibility in mind. With access to some of the best independent thinkers and problem-solvers in the business, we help brands break out of the sea of sameness, make a name for themselves and conquer their worlds.

where it began

It all started with a few colleagues and a whole lot of history. Late nights. Heated debates. Sometimes with adult beverages.

We’re a passionate group of independent brand strategists, writers, designers, project managers and producers, unapologetically protective of the brands in our charge.

Most of us have been doing this for decades, but don’t let that fool you. We’re not old school; we’re smart, progressive thinkers who love a good challenge. We’ve had Super Bowl spots. Worked with celebrities. Won a bunch of impressive awards. We’ve spent our careers working together at different agencies—large and small, traditional and digital.

We’re as diverse as our ideas, but we have one thing in common: a desire to do good work for good people. And we’ll go to great lengths to help our clients conquer the world, or at least their category.

Some might say we’re modern-day marketing pirates.

What We Offer

We don’t put ourselves or our ideas into neat little boxes. There is no traditional or digital. No offline or online. No this or that. Just business-building ideas that break through the clutter, resonate with your audience, and give you a leg up on your competitors.

In a nutshell, we survey the landscape, see what we’re up against, determine the best course of action, then go for it—head-on. Along the way, we do some damn good work—because that’s what it takes to win in today’s hyper-cluttered, hyper-competitive, hyper-commoditized climate.

Sound simple? It is. And it isn’t. We put our blood, sweat, and tears into every opportunity, every idea, and every execution. And we’ll pretty much move mountains to move your customers into action if that’s what we need to do.

But if you’re looking for a list of actual things we do, in language that you’re used to seeing, let’s dive right in.

insights

We find insights that create opportunities. Opportunities to engage your audience, differentiate your brand, grow your business, and maybe even disrupt your category.

• Competitive & Category audits

• Target Audience assessment

• Consumer Research

• Performance audits

• Trend analysis

ideas

We take insights and turn them into big ideas that break through the clutter. Ideas that come in many forms depending on the problem we’re trying to solve. Ideas that can be executed across all mediums, channels, and touch-points.

• Brand Strategy & Positioning development

• Brand Identity work

• Campaign & Creative development

• Innovation & Product ideas

Impact

We take the big idea and place it where it’s most relevant. We call this Connections Planning. We’ve built brands using broadcast, print, video, digital display, rich media, interactive TV, interactive print, out-of-home, environmental, events, promotions, installations, stunts, etc. You name it, we’ve probably done it at least once in our careers.

• Traditional: TV, print, radio, out-of-home

• Digital: Online video, rich media, display, remarketing, websites, email, social

• Content: Whitepapers, blog posts, lead magnets, sponsored content, editorial content

• Channels: Paid, owned, earned, shared

When it comes to public relations, media planning and buying, broadcast, video and print production, and deep-tech digital services, we’ll sometimes bring in the reinforcements to help us get the job done. With our collective experience and professional contacts, we have a mix of independents and agency partners that we can tap into at a moment’s notice.